Flyer
In my opinion, the best flyer belongs to Dominos Pizza. This is the flyer where most people will keep when they saw it. Why? The reason is because it provides a variety of Pizza’s they have in Dominos and it is great for those who are lazy to have lunch/dinner outside, delivery service is the best choise they have. Other than providing the Menu, another important thing they have is the “cutable” coupons. RM23 for 2 regular pizzas and breadsticks or other promotions they offer.
Their flyers always play with colours, the most common is red, blue and white, because that represents their Dominos’ logo. The first page are usually their new pizza flavour. One of it contains the headline “Double Loaded Chicken”, this attracts people who loves to be fed with extra food. There is a benefit infront of it stating extra smoked chicken breast at 50% off normal price. What people normally think is more food, pay less. That’s what every consumers want!
Most importantly, people don’t like to wait for food, and their flyer, stated with huge font “30MINUTES DELIVERY” , this gives a promise to consumers and they can be trusted. The information they provide is clear, which is the price, the flavour with what ingredients, what is included in promotion pack and other fantastic add-on deals. Ofcourse they never forget to include in the images of those delicious pizza and snacks. They have the call to action approach, where they wrote “Call” and “Order online” along with huge font of their phone number and also their email.
WRITTEN BY CHELSEA NG LI YE
This flyer is full of details, where all the pizza flavour had been shown. They also targeted people who love promotion by providing some value meals, where it contain the pizza and some snacks. They provided clear information, pictures and the catchy headline for the new pizza flavour, double loaded chicken. They are clever to catch attention with DOUBLE words, means they provide more and extra ingredients for the pizza. More on, they give more 50% discount for the pizza. It really attracted huge number of people that want to eat more, but in a way of save money. The most important is they contain call to action. Number and websites are provided. The online ordering function will attract people who lazy to call and wait. Nowdays, people are also stick to the Internet and this function can fulfil them.
ReplyDeleteEdited by Lim Mei Chwen 0302701